How to earn money from google analytics

How to earn money from google analytics

Author: wbo On: 28.05.2017

You are using an outdated browser. Please upgrade your browser to improve your experience. So all the preparation is completed and you now have your website live. You have made the effort to put up some good content and you are busy marketing.

In reality it is likely that the To make the most of your marketing and your website you have to understand where your site visitors are coming from and what they do on your site after they arrive.

Without knowing this you are literally flying blind. If you are paying for traffic it is essential to do this kind of tracking to avoid potentially wasting a lot of your money.

How to Earn Money With Google Analytics | It Still Works

You will probably be surprised at what your site visitors are doing, often not what you expect or are trying to influence. Seeing how many visitors you are getting and where they came from is very instructive, again you might find some surprises here. There is a picture embedded in all Analytics results. Your visitors are telling you what they want, all you have to do is pay attention and respond.

In this article I am going to show you how to use Google Analytics, it is quite simple to use the basics with a little familiarity. At first you will need to spend a little time getting used to Analytics, but it is very fast to get what you need when you are set up. I probably only average about 10 or 15 minutes a week getting the data that I am interested in.

The first thing you are going to need is a Google Analytics account. When you have your account set up Google provides you with an ID and also a piece of tracking code. The tracking code needs to be placed on every web page that you wish to track and I would heartily recommend that you make this all of them. If you are using WordPress there are free plugins available that will put the code on each page for you.

Some of these will also put reporting on to your WordPress dashboard for you.

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Obviously I have blurred out some details for my own account confidentiality. But you can see that all of my sites are listed together with the Analytics ID for each one. There are some high level stats alongside each site based upon the reporting period that has been selected. You select the period you want to look at in the top right of the screen.

So you can literally choose to look as many days, weeks, or months back as you would like.

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I tend to go through my reporting about once a week or so. There is also some useful functionality in the date selection area that allows you to compare to a previous period. So you can have the stats for say last month and the month before running alongside each other. I have noticed that the reporting for the previous 24 hours is not always up-to-date so I tend to set the reporting period to finish 2 days before the date I am running the reporting on.

Let me start this section by saying that Google do have a habit of fiddling with menus and terminology. What I am showing you here may appear a little different when you look, but the context and the capability will remain the same. There is A LOT of functionality available. Personally I like to keep things as simple as possible, but you can do some pretty clever stuff if it takes your fancy.

It is nowhere near as daunting as it might first look. You will soon find the functionality that interests you and learn to ignore the rest, but like me you may well find yourself getting more adventurous.

how to earn money from google analytics

So lets talk about briefly about what each of these menu items are all about. I will drill in to the ones in detail that will be important to you. Most of the important stuff is from Audience down to Conversions. When you get in to the reports you will see that each one also provides a little reporting menu like how to earn money from google analytics one below.

So you can you can do things like save the data in different formats, or attach it to an email. I have not explained every item in detail as many are self explanatory and you will learn best by trying things out for yourself.

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This allows you to also put all the data that is important to you on a single reporting page. Here you can save all the reports you commonly use together with their selection criteria, this can save you time and effort and make life a little easier. I have to confess that I work at home jobs pgh pa get round to doing this, maybe writing this article will give me a nudge!

In here you can set up alerts that will trigger if there are significant variations in traffic or visitor behavior beyond what is defined as normal. For instance you might post something that generates a large volume of traffic, here you can see where that traffic came from.

This could be a popular topic or maybe you just found a valuable new way of getting visitors. Whatever the cause you want to know what it was. This one is quite simple, here you have the stock market manipulated to see what is happening on your site whilst you are viewing analytics, it is caturing and displaying data at that very moment.

The Overview item provides a lot of data about the visitor as you can see in the following example. You can see how many visitors you had and how long they hung around. For each visitor you can see geographically where they were, and even which browser they were using. In Stock lot buyer dubai as you might expect you can see the gender and age statistics of your visitors.

Useful to know if you have been targeting men over 55 and it turns out that more of your audience are actual women usd price in pakistani rupees 35 to Another intuitive item is Interests which you can drill in to. So if your colombo stock exchange market watch covers various topics this will help you understand what is likely to prove the most popular and allow you to target accordingly.

The Geo item allows you to drill in by country. It does a much better job of meeting the needs of UK visitors than those from the USA, a useful lesson learned. Clicking on Behaviour within Audience opens up three new views which will show you new vs returning visitors and also Engagement. This how to earn money from google analytics where you can see how your visitors found you and where they came from.

Clearly a very important area in which you can track how well your various marketing strategies are doing. The default setting is to display the top 10 results sorted by the number of visitors each form of traffic generated.

The three columns under the Behaviour heading on this report are particularly instructive. There are work at home institute fox news such as Sales pages but generally you should be working on engaging the visitor sufficiently to keep lowering the percentage. Foreign exchange trader jobs in this particular report you can see whether particular sources or mediums are particularly good or bad!

This is where you can find out where your visitors are going to on your site. You can see your most popular pages and posts, and how long on average visitors spent on them. This requires you to first go in to the Admin function and set up specific goals that you wish to track. A goal could be getting someone to subscribe to your list, or maybe make a purchase.

how to earn money from google analytics

So in this section you can analyze how much traffic is actually meeting your goals, where it came from, etc. There is a lot of detail in here. I will be covering this whole area in a separate post, it is something that is far easier to deal with when you have had experience with the basics I am outlining here.

Google tries to present all of your reporting information to you without making you scroll. If you look at the bottom right of the screen you will often see that it is only displaying a subset of the available data. In the Email option you can set up reports to be sent out automatically to anybody you want at an interval of your choosing, and you can select the format of the report for the attachment.

I prefer to login and drill around a bit, but that is a very personal choice. Just above the Headings columns you will see a menu tab that has this option.

Selecting this allows you to analyze an addition data item associated with your report. Very useful to know if I am running paid traffic campaigns with the option of selecting or deselecting particular countries. Once you have a report you luck just save it to your Dashboard and run it for the date range you need.

Dave Wedge is a UK based publisher and author who also runs a consultancy business helping his clients to build their business on the Internet. This article was written for Business 2 Community by Dave Wedge. Learn more about writing for B2C. Although GA is not yet a major part of my activities, still this heads up has certainly given me a better understanding of GA.

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Analytics will help you pinpoint the information you need to prioritize your activity. Dave Wedge Dave Wedge is a UK based publisher and author who also runs a consultancy business helping his clients to build their business on the Internet.

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